1
Part 1 . Overall Mobile Phone M arket in China
April domestic mobile phone shipments reached 34.3 million units, down 16.7 percent
year over year. 55 new models were released in the month, down 53.8 percent
year-over-year (y/y).
Over the past 4 months, d omestic mobile phone shipments reached 121.6 million units
and number of new model release reached 261, down 23.7 percent and 24.1 percent y/y
respectively.
Chart 1: Domestic mobile phone shipment s from April 2017 to April 2018
Part 2 . Development of 4G Mobile Phone s
April domestic 4G mobile phone shipments were 32.7 million units, down 15.8 percent y/y,
and represented 95.4 percent of the total shipments. 43 new 4G models were released in
the month, down 54.3 percent y/y, accounting for 78.2 percent of the total new models this
month.
Over the past 4 months , domestic 4G mobile phone shipments were 114.6 million units,
down 24.2 percent y/y, and represented 94.3 percent of the total shipments. The total
number of new model release reached 199, down 29.7 percent y/y, accounting for 76.2
percent of the total new model release.
Of the total 4G mobile phone shipments this month, 95.6 percent of which were all
networks supported, and 99.2%, 99.0%, 98.4%, 96.5% of the 4G mobile phones shipped
supported FDD LTE, TD -SCDMA, WCDMA , cdma2000 network, respectively. 41 37 42 43 41 44 38 43 43 39
18 30 34
5.4% 4.9% 5.1% 5.1% 10.3% 5.9% 6.2% 6.6% 5.1% 6.9% 3.2% 6.9% 4.6%
0.3% 0.2% 0.0% 0.1% 0.0% 0.0% 0.0% 0.0% 0.1% 0.0% 0.0% 0.0% 0.0% 94.3% 94.9% 94.8% 94.8%
89.6% 94.1% 93.8% 93.4% 94.8% 93.0% 96.8% 93.0% 95.4%
0%50%100%150%
01020304050
17M4 17M5 17M6 17M7 17M8 17M9 17M10 17M11 17M12 18M1 18M2 18M3 18M4
Shipments(Unit: Million) 2G Share 3G Share 4G Share
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Part 3 . Local and MNC Brands of Mobile Phones
April mobile phone shipments by the local brands reached 31.6 million units, down 17.7
percent y/y, accounting for 92.4 percent of the domestic mobile phone shipments. Number
of new model s release d by the local brands (52 units) decreased by 53.2 percent y/y, and
represented 94.5 percent of the total number of new model release in the month.
Mobile phone shipment volume for year 201 8 by the local brands reached 107.5 million
units, down 25.1 percent y/y, and accounted for 88.4 percent of the domestic mobile
phone shipments. Number of new models released by the local brands ( 242 units)
decreased by 25.3 percent y/y, and represented 92.7 percent of the total number of new
model release in the domestic market.
Chart 2: April 2018 mobile phone shipments by local and MNC brands
Part 4 . Development of Smart Phones
April smart phone shipments were 32.7 million units, down 15.3 percent y/y, and
accounted for 95.4 percent of the domestic mobile phone shipments in the month. Over
the past 4 months, smart phone shipments were 114.5 million units, down 24.0 percent y/y,
and represented 94.2 percent of domestic mobile phone shipments.
In April, 43 new smart phone models were released, down 53.3 percent y/y, and
accounted for 78.2 percent of the number of new release. Over the past 4 months, 201
new smart phone models were released, down 27.7 percent y/y, and accounted for 77.0
percent of the number of new release.
Local
Brands
92.4% MNC Brands
7.6%
信通院 - 2018年4月国内手机市场运行分析报告 英文版
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本文档由 SC 于 2022-11-24 08:44:39上传分享